Zalo is an instant messaging app and is among the leading social media platforms in Vietnam. The app was launched in 2012 by VNG Corporation, one of the most successful tech start-ups in the country.
What does Zalo mean in Vietnam?
Zalo is a combination of Zing and Alo (Vietnamese for hello on the phone). If you look at all of our VNG branding before, its Zing Mp3, Zing Me, Zing Game, etc. we always featured the full word, Zing, as prominent. Zing is associated with web services.
What app is popular in Vietnam?
80% of smartphone users in Vietnam have Zalo installed on their phones, ahead of Facebook Messenger which comes in at second place with 73%. Viber and Skype are used by around 4 in 10 Vietnamese smartphone users, with Line being used by around 2 in 10, and Yahoo and Tango being used by around 1 in 10.